Monday, May 14, 2012

Apple rumored to be acquiring German TV maker Loewe

Apple is said to be in negotiations to acquire German manufacturer of HDTV s, Loewe AG. As per reports in Apple Insider, the final decision could be announced as early as the end of this week.

Apple is reportedly offering 87.3 million euros (112 million dollars) for the company, which is nearly 50 percent premium over the firm's valuation of 58.79 million euros (76 million dollars), based on Friday's closing price.

Apple has long been rumored to be working on its own TV set. Acquiring an existing player could be one way for Apple to build the expertise required to design and manufacture televisions, and Loewe would be a perfect fit. Loewe, like Apple, is seen as a manufacturer of premium products, focusing on elegant design backed by a strong supply-chain.

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